Our History
Borders began in 1972, when Tom and Louis Borders opened a bookshop in the heart of Ann Arbor, an academic community in Michigan, USA. The first store was just 800 sq ft and sold only used books. In 1973, Borders decided to sell new books only; by 1974, the business was in its fourth location, a 10,000 sq ft store. As it grew, Borders became known as one of the world's finest bookshops - a place where customers could browse alone for hours, or rely on the friendly and well-informed staff to find exactly what they were looking for.
Borders expansion in Australia commenced in 1998 with a store in the Jam Factory in South Yarra. In 2000, Borders opened a store in Macquarie Centre in North Ryde, NSW. Since then, our Australia store count has grown to 26 locations in Victoria, New South Wales, South Australia, Western Australia, Queensland and ACT. View all of our stores.
REDgroup Retail acquired Borders Australia, New Zealand and Singapore in June 2008. REDgroup Retail is the leading book, stationery and entertainment retailer in Australia, New Zealand and Singapore.
Our Mission
Our mission is more than just a statement. Everything Borders sets out to achieve begins with the core values at the heart of our mission.
To be the best-loved provider of books, music, video, and other entertainment and informational products and services. To be the world leader in selection, service, innovation, ambiance, and community involvement. We recognize people to be the cornerstone of the Borders experience by building internal and external relationships, one person at a time..
Our Culture & Values
Customer first - Our customers and their local interests are our number one priority
- Service
- Listening and responding
- Community involvement
One Team - Our environment empowers people to think and act as one team
- Collaborative
- Inspirational leadership
- Supportive
Excellence - Our success is determined by the ongoing growth of our business and our people
- Deliver results
- Market leader
- Continuous improvement
Integrity - Our behaviours demonstrate a respectful commitment to each other
- Respect
- Individual responsibility
- Courage
Innovation - Our drive for innovation and continuous improvement assures our dominant position
- Leading change
- Exciting and dynamic
- Brand evolution
For enquiries, contact Borders.

