Sex, Bombs And Burgers: How War, Porn And Fast Food Created Technology As We Know It

Sex, Bombs And Burgers: How War, Porn And Fast Food Created Technology As We Know It

Synopsis

War. Fast Food. Pornography. Pervasive in our culture, these three obsessions may seem to represent the worst qualities of humankind. But what have our lust, greed and rage driven us to achieve? Peter Nowak argues that most of the major technological advances of the last sixty years have stemmed from the trio of billion-dollar industries that cater to our basest impulses. From cling film to aerosols, digital cameras to cold medicine and GM foods to Google, many of the gadgets and conveniences we enjoy today can be traced back to either the porn, military or fast food industry. Nowak reveals such unexpected links as: how the inventors of toys like Barbie and the Slinky perfected their creations with military-tech know-how; why 'one giant leap for mankind' brought us better hospital meals and stricter food quality control guidelines; how innovations in the adult-film industry will help us build better robotic limbs. Sex, Bombs and Burgers is a pacy history of the potentially dry world of technology. It is also a chronicle of popular culture, chock-full of surprising 'fancy that?' moments. From cars to high-definition televisions, from website logins to microwave popcorn and slinkies, it reveals how our everyday lives have been shaped - for the most part indirectly - by war, porn and fast food.

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